Domino – The Horse Racing Game

Of all the kinds of games available online, horse racing ones are probably the most paradoxical. These games have that old familiar ring to it which makes you feel like you’ve always known and always played the game even if you have never actually played such a game. But of all the various games in this genre, one name stands out as better than the rest – Domino the Speed Defining colt.

It is, in a way, sad that most people who play this game are completely unaware of the history of the horse. Domino was no ordinary everyday horse used for pleasure riding; he was an American thoroughbred from the nineteenth century who was renowned in his time and later for his extraordinary speed. This speed had been inherited from his great-grandfather, Eclipse, another horse famed for his powerful legs. Since every great hero needs a hamartia, Domino had one too – he did not have much stamina. Over short distances, he was the terror of the racetrack, but if he was forced to gallop for miles on end he would tire out and give up pretty soon (quite a big disadvantage in the nineteenth century because most race tracks were at least two or more miles long). But this speedy steed has lived on past his day and become engrained in every horse race’s heart as the benchmark of speed.

While the bloodline of Domino carries on in the racetrack, one might think that his time has come to an end and he will eventually be forgotten and, if it were not for the internet that would be true! The old chestnut beast is still roaming the world in the form of an online game. Domino is one of the most popular names for various online horse racing games which have become more and more popular these days. Every few horse racing games online has a horse named Domino, and more often than not, they have no idea where this name came from. But, now having known this, such games should become that much more interesting. Most races will give you that one arch rival to give you a run for your money, just like Domino had Dobbin (his own personal arch rival). Since Domino already has a huge reputation in the real world, it is reasonable to thing that he can have the same in the virtual world, provided his jockey is experienced enough.

One thing many people seem to believe is that a horse race can only ever be about gambling and so come to these games with the intention of setting up some stakes. But this is not the reason why the virtual world has resurrected Domino. It’s not for the money, it is for the fun of guiding one of the greatest thoroughbreds of all time through a long course and actually making it out alive! There are plenty of elements to enjoy in such games as opposed to a car racing game. Give it a shot, you might actually like it.

Final Fantasy XIV Different Races

HYUR – This race is more or less human, divided into Highlanders and Midlanders. The Highlanders are physically bulkier and larger than the Midlanders, once governed the state of Ala Mhigo. The Garlean Empire invaded their state and with their homeland destroyed, they now are mercenaries. Only male characters are allowed to play Highlanders. The Midlanders emphasizes on education and are the most cultured in the world.

ELEZEN – An Elf-like race and the original inhabitants of Eorzea divided into Dusklight and Wildwood Elezen. The Dusklight are a reclusive clan that dwells in caverns and caves, with a heightened sense of hearing. Wildwood lives in the forests and possesses a keen sense of sight, with an unparalleled expertise in archery. They dislike another immensely.

MIKOTTE – Cat-like humanoids divided into two religious sects. Seekers of the Sun are dedicated to the Sun Goddess, Azeyma the Warden. The Keepers of the Moon dedicated to the Moon Goddess, Memphina the Lover. Only female players can play this race.

ROEGADY – They are from the Northern regions, known as Hells guard, and Sea Wolves. The Sea wolves were fearsome pirates long ago, now they are only sailors or naval mercenaries. The Hells guard dwell on volcanic grounds, are masters of martial art, guarding hells gates. Only males can play Hells guards.

LALAFELL – They are physically diminutive humanoids of high intelligence and agility. They hail from the Southern regions, and known as Plainsfolk and Dunesfolk. The Plains are earthy folk that thrives on the prairies, whereas the Dunesfolk live on enormous beasts of burden and wear gemstones in their forehead, signifying their zodiacal signs.

What Is League of Legends?

League of Legends is a popular multiplayer online battle arena (MOBA) game that has recently exploded into the online gaming scene. The game is published by Riot Games and was first released in 2009 for Mac and PC, the Mac client was later closed down.

The game offers the standard 5v5 game mode available in other MOBA games which pits two teams against each other on a map (called Summoner’s Rift) with the main goal being to destroy the enemies base (Nexus).

League of Legends added a 3v3 option to the MOBA genre and introduced the Dominion gameplay mode. In Dominion players are required to capture and hold five objective points to reduce the enemies Nexus health. This game mode is aimed at creating a faster paced gameplay mode.

Influence Points

Influence Points are the main currency in League of Legends which are given to players for playing games. The amount earned varies based on several factors including the game result, summoner level and the number of bots in the game.

Influence Points (also known as IP) are used to purchase in-game items such as champions and runes.

Riot Points

Riot Points are the other currency available and are available via PayPal, credit/debit card or prepaid Riot Point Game Cards.

Riot Points can unlock rune pages, champions and various boosts (experience and influence points). However, Riot Points cannot be spent on runes. Riot Points can be earned for free through various activities (such as referring friends to League of Legends).

Runes

Runes add a level of customisation to League of Legends. Players can increase a variety of stats such as health, damage, mana regeneration, movement speed and many other stats. This allows players to play the same champion but play them in a different way based on rune and mastery choices.

Champions

Players can choose from over 92 playable champions (and this number continues to grow every week).

Champions must be unlocked with Riot Points or Influence Points before they can be played. However, there are a number of free champions available to play each week to give summoners the option to trial champions before purchasing them. There are many champion types available including assassins, bruisers, supports, casters, junglers and tanks.

Ranked Matches

These games are just like standard games except that players are given a ranking based on the result of the game, this is known as the ELO ranking system which is also used in chess. This system has created what is known as ‘ELO Hell’, a place in the ELO system that is filled with poor players and intentional griefers, this section in the ELO system is hard to escape due to the team nature of the MOBA genre.

Conclusions

The game systems behind League of Legends are the reason for its success among the MOBA game genre. The game continues to take the genre by storm with its 5 million dollar prize pool for the 2012 game circuit. Check out their official website for full details: League of Legends Official Site.

5 Immediate Website Traffic Methods for Beginners

Marketing is a bad word. At least, it is to many newcomers in the business world. Marketing can be costly. Worse, you can actually pay for marketing and find that it didn’t turn into a sale. It sounds a lot like gambling, and that can be scary to those who are just starting out.

Alas… I have good news. There are some free online marketing methods that you can use right now, which will bring you some immediate traffic. How immediate, you ask? I have implemented some of these methods when I began blogging on a daily basis, and saw traffic within five minutes of doing them. The real question should be, are you ready to convert that traffic. That subject is best left for another article however.

Let’s take a look at the 5 immediate traffic methods for beginners:

#1) Blog-Hopping

The term blog-hopping means, to locate and comment on multiple related blog articles. You can locate blogs that are related to what you are marketing with some simple Google searches. You do not want to waste your time however. The only way that this method results in traffic is if people reading it, and its owners are able to find you. That’s why you will want to stick to blogs that have the option to leave your URL in a field under your comment.

You can do the following search in Google to find such blogs:

“your keywords” +”leave a comment”

Change “your keywords” to your desired keywords or keyphrase, and make sure you include the plus sign and following phrase exactly as is. Make sure there is no space between the plus, and the quotes so that Google knows you are trying to match the keywords that follow.

This search will bring up comments, many of which are using WordPress as their blogging platform. When you find a suitable article to comment on, you will need to make sure to avoid coming off as spam. Your comment should be well thought out, and contributing to the discussion in some way. It is always best to read the article you are commenting on first. This way, you will know what to say, and the owner of the blog will know right away that you are not a spam bot.

In addition, it is important to note that you should not advertise in your comment. Let the URL field do what it does best. That is the only place for your link. Placing your link within your comment comes off as self-serving and can end up being rejected and possibly blocked from future commenting.

The blog-hopping method is one which can actually bring in traffic today. If you find that the blog article was written recently, and it has received other comments already, you can be sure that there is active traffic on the page. If your comment was well-thought out, then readers are more likely to follow your link in the URL field and find out more about you.

#2) Guest Blogging

The thing about guest blogging is that it can take time to be published once your article is accepted. This timeframe depends on many factors, such as:

  • How many articles are scheduled ahead of yours.
  • Publishing frequency of the blog/website.
  • Popularity of the blog/website.

… and others.

Guest publishing on other blogs or websites is worth it though. A few years back, I published multiple guest articles on ProBlogger, as well as a list of other established blogs. ProBlogger accepted my lengthy articles, but it sometimes took a month before I would ever see them published.

When guest blogging as a traffic method, it is wise to diversify your portfolio as an investor would. You will certainly want to benefit from the popular blogs such as ProBlogger, but you need to pursue other blogs that are easier to get into as well.

The criteria you are looking for is:

  • Relevance to your niche.
  • Does it regularly publish new content?
  • Does it have active commentators?
  • Do they have a clear guest article submission policy?

You want traffic, so you will need to ensure that there are people actively commenting on articles. You will also want to make sure the site is up to date. If it’s currently 2016, and the newest article is dated 2013, then it is not an active blog. Some blogs leave commenting open, so there may well be new comments. It doesn’t look good however, for your chances at being published as a guest author.

Many blogs that accept guest articles will have a page dedicated to listing their guest author requirements. These are usually a description of what kind of articles they accept, as well as what formatting is required to be published on the website. For instance, some blogs may require you to leave out HTML, while others allow some basic HTML formatting.

As previously listed, here is a way of locating blogs that allow guests by doing a simple Google search:

“your keywords” +”become a guest author”

#3) Press Release Distribution

Press releases are often associated with major companies, and big announcements. An example of major press release would be the announcement of an E3 event for gamers made by Microsoft or Sony. The good thing is, you do not have to be the CEO of a fortune 500 company to use press release distribution to benefit from its traffic benefits.

There are multiple press release websites online, that can be found by searching Google for “free press release”. These websites get a lot of traffic, and is used by news networks for syndication. When used properly, your PR may be picked up by a major publication.

You can target specific categories, and sub-categories on these distribution websites. Unlike with article marketing, a press release website is all about self-promotion. They do have specific requirements however, and not just any “fluff” will make it through the approvals department.

In addition to the free options, there are many paid distribution services available. Also, on the free sites, there are often paid upgrade options that allow your content to get an extended reach beyond the free options.

To use such services, you will want to make any noteworthy news a priority for a press release. Got a public event coming up? Schedule a press release ahead of time. Major changes coming to the company? Announce it!

#4) Article Marketing

Getting your brand out there requires a lot of legwork. Sometimes, this means that a lot of time must be spent creating quality text content that can be published on major websites. This is different from guest blogging however. EzineArticles is an example of an article publishing website, specifically tailored to publishing quality text content.

There are many article websites on the internet, but you want to find ones that rank high on Google and other search engines. You also want to locate sites that have an established reputation with other article marketers.

A good article must be written in a way which will keep the reader interested. One such example is breaking down a topic into a list. You will often run into articles that share a title format. An example would be this article titled, “5 immediate website traffic methods for beginners”. You can do the same thing for your article no matter what the niche may be.

To keep the flow of reading interesting, use numbered or bulleted lists. You can also include a relevant wrapped-image if the website allows it. Various visual elements such as images, bold text, italicized text, underlined text, and headers can help the flow of the article.

There are many writers that publish smaller articles that are in the 500 word range. I however, prefer to write articles that are 1000 words at the bare minimum. Such articles not only cover a topic in depth, but are also a genuine method of creating link-bait. This means that there are more opportunities for syndication, leading to additional traffic.

When writing articles for specialized article marketing websites, be sure to read and understand their guidelines before typing a single word. Self-promotion in an article can be frowned upon, and the site may have an author box or other way of allowing you to promote yourself.

#5) Forum Participation

Forums are pretty old-school. They are websites which allow you to register, and conversate in “threads”. You can create and reply to topics, and be notified when others are participating. There are forums for pretty much anything.

To find forums in your niche, simply search your keyphrase followed by the word “forum” in Google. Often times, the forums with the most traffic will end up on the top of search results. The forum will show the last comment date and time, so you can see how active it is.

The trick with forums is to use the member profile section, and the signature section for your promotion. You will certainly want to avoid self-promoting in the body of your post when it comes to forums.

As with blog hopping, you want to avoid coming off as spammy. If you are commenting, make sure it is thought out and contributative to the discussion. If you are posting a new thread, you want to ensure that it follows the forum guidelines to the letter.

You can usually post a signature in your profile which appears whenever you publish something on the forum. Sometimes this signature will show up once for your first post in that thread, while many others will show the signature for every single comment you make. Either way, it translates to traffic.

Conclusion

By using these 5 immediate website traffic methods, you will quickly establish a regular amount of hits to your website. The next item on your to-do list is to ensure that you have your website setup for proper conversion. Hopefully, you already had this done, because these traffic methods are sure-fire.

How to Make Money on Betfair – The Secret of Greening Up

The term ‘greening up’ on Betfair may be familiar to you. For some it’s the holy grail of trading on Betfair. But how is possible to green up on Betfair and will it really make you money consistently?

The difference between matched betting sites like Betfair and traditional bookmakers is that they allow us to lay events and outcomes as well as back them. For example we can bet that a horse will lose its race or that a football team will lose its match. Gambling and betting markets are just like financial markets – they ebb and flow and are driven by greed and fear! These movements and fluctuations create opportunties to green up and make money on Betfair.

Let’s look at an example in the horse laying system market. The horse Lucky Lad is well fancied by the experts and has won three of of it’s five recent races. The night before the race it’s a very firm favourite and is available to lay on Betfair at the short price of 2.0. Other experts, however, see that there are two very strong contendors in the race and that one is ridden by a jockey who hasn’t lost at the track in his last 4 races. The following day money starts to move to the other two horses as the market follows the view that they might win and this causes Lucky Lad’s price to drift out to 3.0 on Betfair. Can you see the opportunity here? If we made a lay bet on Lucky Lad for £100 at the price of 2.0 by the time he drifted out to 3.0 we could back him for £100 with a profit of £50 if he wins and no loss if he doesn’t!

To green up this bet we would split the stake over the horses and ensure that whichever wins we make a small profit. There are free Betfair calculators and bots which can make the calculations for you. Greening up on Betfair is of course much easier when there are fewer possible outcomes – for example a football or tennis match. Here as before we look for price changes in the market which mean we can both back and lay and lock in a profit.

Greening up bets takes practise and patience but can be hugely rewarding and is worth the time to explore.

Information On Online Poker Rooms

Poker is quickly becoming the fastest growing game in the gaming industry. Poker has had a new addition with the entry of online poker sites. The popularity of poker is exploding due to internet poker sites and all the television coverage the game is getting. Internet poker has gained popularity because of the ease to use. All that you need is a computer and an Internet connection to start playing the game!

An internet poker room is actually a company that allows users or poker players to access their software they developed to host poker games on their internet site. There are many poker sites available today that accept US players, but not all of them do. This is because of a gambling law passed in the United States called the UIGEA or Unlawful Internet Gaming and Enforcement Act. This made it hard for the online poker rooms to transfer money in and out of the United States so some companies stopped trying and left the market.

Internet poker sites make their money from the rake from the pots. The rake in poker is what the casino takes for allowing you to play in their game. The percentages can vary and in a traditional casino it is generally in the range of 5 and 20%. Internet poker rooms charge less rake because the overhead expenses of online US poker room are very less compared to a brick and mortar casino. The rakes of online poker rooms are as low as 2% and as high as 5%.

When you are selecting an internet poker room, it is vital to check the safety of the internet site. Some sites are not as secured as they should be and any information that you pass on may be used in wrongful manner. Check if the room is secured so that all financial transactions that you do are safe. In addition, some of the online poker rooms do not have license from a trusted gaming commission. You must always choose a room that has a license to host poker games. Other things to consider while choosing online poker rooms are personalized features, multi-table features and compatibility with the operating system of your computer.

It is also recommended to check the traffic that an online poker sites has before selecting it. The more number of players a room has, the more number of games you can play and better are your chances of winning and making money. There are many poker sites that offer bonuses and promotions to enhance poker players to play online. Since there are so many poker sites to choose from, it is advisable to spend some time researching before you select one. Whichever online poker room you select, you are sure to have tons of fun and make tons of money!

Virtual Reality Casino Guide

Did you ever imagine that at some point in your life you would go to a casino… without going to a casino? Yes, you read it correctly. ‘Going but not really going’ is possible with the advanced technology. When Virtual Reality (VR) first emerged, many people were uncertain on whether to applause the news or not. Some were seriously concerned, whilst others saw it a great step in technology that will help in transforming the modern world.

We have come a long way from the online casinos of two decades ago where the attempt to make casinos as more realistic as possible hit a rock due to inadequate graphics and creativity. Thanks to the available high-tech, you can enjoy games with crystal clear graphics and sound effects in popular games like slots and online roulette.

Virtual reality technology and the VR casinos are becoming more widespread and accepted by hundreds of thousands of online gamers from all over the world. Some gamblers prefer playing at a land-based casino where they are free to walk around and choose their favorite slot machines or table games over the online casinos. Regardless, you will find the VR Casinos more immersive, interactive, and entertaining.

In this guide, we explore the emergence of Virtual Reality Casinos, some of the best games you can play, the best VR casino game developers, and much much more.

What is Virtual Reality?

Virtual reality is a simulation, or better explained as an immersive computer-generated world that engages the human senses. Normally, the user must wear a VR Helmet or goggles which will take you to a virtual 3D world. The helmet is equipped with multiple LED screens and a pre-installed stereo sound system.

Since the first VR- helmet sold by SEGA hit the markets over 20 years ago, the technology has made a tremendous advancement in the quality and design of VR technology. There are four renown names which are closely associated with the VR helmets, SONY, HTC, OSVR, and Oculus Rift. These are main producers and developers or VR helmets.

It is important to understand from the start that VR technology is not only utilized in casinos but also in fields like education, health, therapy, military training, and more. But the most industry that is expected to benefit greatly is the casino. In fact, reputable sites like SlotsMillion has already paved the way for the Online Casino.

How does the VR Casino work?

As aforementioned, you will require virtual reality goggles. Once the goggles or helmet is put on, everything will blacken out before a screen appears. This is your new virtual world. The gambler interacts with the screen using a controller and of course, their hands. There is a video released by SlotsMillion Casino where viewers can witness the sweetness of playing at a VR casino.

Using this technology, players are able to enter into a standard casino with slot machines, roulette tables, cool jazzy music, bar disks, lounge couches, and much more. You can choose to gamble on the go or from the coziness of your couch.

Which games are available in VR Casinos?

Although the VR casino industry is still at an embryonic stage, a couple of great games have emerged from different software developers like Microgaming and Net Entertainment. If you are interested in playing VR casino games, you will probably come across an array of over 40 titles in SlotsMillion Casino such as Slots, Poker, Roulette, Blackjack tournaments, Gin Rummy, and Poker Dice.

VR Slots

Virtual reality slots are the most popular and played VR games. Maybe its due to their attractive graphics, animations, and sound effects. You can expect to find titles like Starburst, Fox in Wins, Ace of Spades, Pistols and Roses, Big Bad Wolf, Go Bananas, Gonzo’s Quest, and Robbin Hood Shifting Riches.

VR Blackjack

There is a good number of virtual reality Blackjack variations with the same fun and excitement as in online casinos. Using the VR goggles, you will be able to reach out and place your chips on the table, feel the cards, stand, hit, double, just like in a brick and mortar casino.

VR Roulette

Virtual reality roulette games are the third most popular in VR casinos. The reason is that it is loved by both high roller and low budget gamblers.

Who are the pioneers of Virtual Reality casino games?

Virtual Reality games are spreading at an alarming speed and many players are getting attracted to them every day. As a result, two of the most reputable software developers have taken the initiative of delivering players with the first games in VR Casinos. These companies are the true visionaries who have made this dream come true. The two main pioneers are none other than the multi-award winner, Microgaming, and Net Entertainment.

Net Entertainment

NetEnt has been in online casino industry since 1996 and it is the company responsible for the popular VR slot games like Jack and the Bean Stalk, and Jack’s World. The games come with high-quality 3D graphics, great sound effects, and animations, just as you would expect from the developer.

Microgaming

Microgaming is known for supplying some of the best slots titles to some of the industry’s best online casino sites. Other being the ground-breaker in the world of virtual reality, Microgaming has developed the most exciting games which have won it multiple awards over the past years.

What are the advantages and disadvantages of VR casinos?

Similar to any other online casino games and sites, there are some weaknesses and strengths of playing at a VR casino. Here are some of the advantages and disadvantages of VR casinos:

Advantages

• VR casinos have the ability to detect the player’s presence in the game.

• Gamblers are able to chat and converse with others while playing.

• VR Casino games are available in a great array and they are expected to grow.

• Players get an opportunity to step out of their daily routine

• There is constantly updating in the virtual reality casino industry.

Disadvantages

• There is a risk of being addictive

• Players tend to spend more than their set budget

What do I need to play at a VR Casino?

Before you start playing at a VR Casino, it is prudent to check and see that your computer has the necessary aspects. This will enable you to download the VR casino software and install it on your machine without difficulty. So, here are some of the basic aspects needed for Virtual Reality casino gaming;

• Windows 7 SP1 and higher

• Intel i5-4590 or higher

• NVIDIA GTX 970 / AD 290 or higher

• At least 8 Gigabyte plus RAM

• HDMI 1.3 video out-compatible

• 2 USB 3.0 ports

Bottom Line

The virtual reality casino is the most incredible invention in the gambling industry and the real future of online gaming. Although the games are not many compared to online casinos, you will definitely be immersed, entertained, and stand a chance of winning huge prizes. Remember, gambling is highly addictive. Gamble Responsibly.

What Exactly Is League of Legends and What Are League of Legends Champions?

You’ve probably heard some of your friends mention it all the time, and if you’re on the internet it’s most likely that you’ve stumbled upon hundreds of people talking about “LoL”, but what is this League of Legends so many people talk about? If you’re wondering that chances are you’ve been leaving under a rock for the past eight years.

League of Legends, or simply “LoL”, as it’s commonly abbreviated, is one of the biggest multiplayer online battle arena (or MOBA, for friends) in the industry. In this game you control a character, or “champion” as they’re called in the game, and team up with other players against the enemy team. The goal is to destroy the other team’s Nexus, which is pretty much the core of their base.

What exactly are League of Legends Champions? League of Legends Champions are only another word use for a character. Each champion has its different set of abilities and role inside a team, so the team must keep good communication in order to stay organized and defeat the opponent team. The characters usually start at a basic level and they get stronger as players collect items and experience, of course this is restarted every match, meaning that you always start from zero, making it a most fair way of fighting. Another interesting thing about the roast of characters is that it is always expanding, introducing new characters every now and then, bringing new life to the game and giving you a chance to experiment new ways to play it, create new strategies, build a better team and overall have a lot more fun!

You can play it online or against bots (computer controlled characters), however if you’re playing online you can join the ranked matches, what are these? Basically, they check your record and experience and put you in an online match against players of your similar skill level, giving you great and fair matches. Building the hype for you to compete your way to the highest ranks, creating strategies and challenging your friends, teammates and yourself as you fight your way to the top. To play League of Legends is also to join the biggest online gaming community in the world, this ensures that you will meet people from around the world, make friends, exchange stat and as mentioned before, generally have a good time.

Or, if you want to step up you gaming to the next level you can give the eSports a shot. Since LoL’s community is the biggest in the world, it also has a huge feed on the eSports scenario. Get good enough to compete in professional matches, join a team and challenge the best of the best in global tournaments that bring people from all over the world together to enjoy a great match. If you get good enough, you can actually win huge monetary prizes in these competitions! Imagine that, making money out of playing an amazing game? What could be better?

Even though the online competition is most likely the most attractive aspect of LoL, gamers will find that the game has a rich and entertaining plot, where character have ling backstories and interactions between themselves, making it a more immersive experience into a new world.

So, if you want to have a great time, make some cool friends, compete in the biggest gaming community in the world and again, have a great time, join League of Legends, you can even download it and play it for free so, what are you waiting for? Adventure awaits!

Professional Poker Player Transition to Sports Betting – Where’s the +EV in Horse Racing Systems?

EV or Expected Value is a widely used term in poker terminology to determine if the outcome of a play is +, 0 or – in terms of profitability. This article is aimed for Poker Players who also like to punt on UK and Irish horse racing. It never ceases to amaze me how many good poker players are terrible at betting on horse racing. If they can spend so much time on their poker game then why not also put in the effort when placing a bet to ensure that you have the most +EV decision that you can possibly make with all the information at hand. The title of the post is actually a small bit misleading as I personally believe that all horse racing systems are doomed and the way to consistently profit at betting on horse racing is to have a horse racing method not a system.

The following article will lay the ground work for anyone who wants to start taking their punting to the next level. There is no better satisfaction then spending an hour or two analysing a race and 1 horse just stands head and shoulders above the rest when you compare all the different factors that I will explain below. Of course the toughest part is having the discipline to only wait for when these such occasions occur when placing a bet, and some times, this may mean you do not bet for up to a month. (This may help explain why I moved into playing poker from sports betting as the results of your actions are known instantaneously, and you can play a game anytime of any day). I also think you can compare a MTT player to a professional sports bettor – you can go long periods without a win and then score a few big results and then rinse and repeat and hopefully over the course of the year you will have been profitable.

1. You must specialise. All the most profitable professional sports bettors pick not only 1 sport but only a small niche in that sport. Patrick Veitch, who has won over 10 million punting on horse racing in the UK only bets on UK flat racing. He even has a massive team of researchers who do a lot of the work for him, but he as he also works 18 hours days during the flat season he is naturally burnt out by the end of the season.

For the beginner though, what I mean by specialise is concentrate on an area of horse racing where you can get the most information. Information is power so unless you own a shed load of 2 year old horses or are the nephew of Aidan O Brein, there is no point in specialising in 2 year old horse races as you just wont have enough information to go on. Therefore it makes more sense to specialise on handicap races, where each horse in the race must of least have run 3 times to qualify but mainly are run by the same horses year in, year out until they are retired.

The best races then to specialise in are 4 year old plus handicaps in flat and national hunt racing as you have the most information available and you can start to see patterns in horses and therefore pick out some very +EV selections when you have spotted this pattern and the majority of the racing public haven’t. This is the bread and butter of successful punting, going against the crowd.

Personally I used to specialise in 4 year old plus UK flat handicaps in the summer, and UK and Irish National Hunt handicap chases and hurdles in the Winter.

2. In your specialised area, when you select a race to analyse, you must go through every horse in the race to develop a shortlist. Below are my 5 essential criteria that every horse must have when you are placing a bet.

a) Going – The horse must be proven on going conditions.

b) Distance – The horse must be proven on the trip

c) Course Type – The horse must be proven on similar type of course

d) Fitness – The horse must have shown that it can operate at optimal levels since its last number of days off the track.

e) Class – The horse must have either won at the class he is currently competing in before or else gave a very good showing in a previous race at the similar or higher class level.

Going and Distance

With regard to going and distance and to a lesser extent course type, I will not fully discount a horse who has never raced on the going if he has extremely good sire stats (15% + strike rate) however I would always give precedence to another horse in a race who has won on for example soft going compared to a horse who has never raced on soft but has sire stats of 18% strike rate for soft going conditions.

With distance, I would also use sire stats if a horse is moving up or down in trip by 1 furlong on the flat, and 2 furlongs in national hunt. With experience, you can tell by looking at a race if a horses needs the extra trip or not and the sire stats can be a great way to back up that visual piece of information.

Course Type

This often overlooked by the general racing public. The best thing about UK and Irish racing is the different types of race courses you will encounter. Cheltenham (left-handed, galloping, undulating and testing track with stiff fences) is totally different to Stratford (left Handed, flat & Sharp) as it is to Sandown (right-handed, galloping, testing track)

A horse who has won twice in Cheltenham will probably never win a race at Stratford and vice versa. Bigger sized horses are more suited to galloping tracks as they can take the turns easier and can maintain a strong galloping pace for longer whereas a smaller sized horse is better suited to sharp tracks (i.e less than 10 furlongs) as most of the running will be going around bends and therefore the bigger horses will not be able to maintain their top galloping speed for long on the stretches.

Also some horses can only run to their best at left handed courses and vice versa. You would actually wonder why trainers persist to run horses which clearly will not win on a certain turning race track, but then you realise by doing this, they will get their Official rating down as horse will appear to be trying but will be hanging left or right the whole way through. You have to be aware that trainers will be trying to manipulate the handicapper a lot of the times in the lower grade races by running horses on unsuitable ground, at the wrong distance, on the wrong course type, or running the horse with a different style during the race all to try and reduce their rating so that they can set up a better chance for themselves to win in the future at a decent price.

I love Cheltenham race meet in March for the simple fact, the course is a stiff testing course which straight away rules out a lot of other horses in the race as they just cant handle it, the grade of racing and pirze money on offer means that everyone is trying to win, and you can nearly always guarantee what the going will be. Therefore if you just use the criteria above and select horses who are proven on the 5 factors (and this applies to the non handicap graded races too, you will see huge profits)

Fitness

To determine a horses fitness, you must look at its previous patterns of how it performed when it returns after a certain number of days off the track. The beauty of handicap races is you have loads of past information to go on and you can see if a horse is 0-5 when returning after an 80 day lay off, whereas he is 3-2-5 when he returns between 15 and 30 days.

Class

A horses class is often overlooked by the racing public. Statistically horses who are moving up in grade/class do not have a good strike rate, however the public will back it blindly if it sees it has won by 5 lengths in its previous race in a lower grade. Analyse past races to see if a horse has won or come close in the grade of race it is racing in today. You can discount a horse if it has failed 2 times at the grade when having all other conditions to suit except for when it is running for a new stable which has a good record at rejuvenating horses.

Also keep in mind that a horse who has placed in a black type race (i.e grade, 1,2,3) will have a more class than a horse who has a good winning record in Class 2 (B) handicaps, so if it is racing in a Class 2 handicap for the first time, do not discount just because it has never won a race.

3. Once you have created your shortlist based on the above criteria, you can now get down to the real dirty work of finding the eventual winner. Sometimes you might only be left with 1 horse, sometimes with 8, you must then start applying other filters to see if you can narrow down the list more. Sometimes the odds will allow to dutch 3 horses left if you can not narrow it down anymore. Then go for it as it is a plus EV move.

However be aware that every time you discount you must have a very valid reason backed up by a decent sample size. Here’s a list of filters to reduce the shortlist.

Weight

Some horses as stated earlier have a bigger frame then others, therefore having top weight doesn’t make much difference to them, whereas the smaller horse will struggle. Again by studying previous races you will spot a pattern

OR

This is the official rating that the horse racing board’s in house handicapper assigns to a horse to determine what weight it should carry in its next horse race. The OR is updated weekly, therefore you sometimes see trainers turn out a horse 3 times in a week to try and take advantage of this before the handicapper reassigns it a higher rating. For an excellent explanation of official hores racing handicapping see this article written by good friend Malcolm Smith over at www.UKhorseracing.co.uk.

After a while, horses will reach their peak and start to hover around a certain OR mark. Therefore it will be unlikely that it will win if its OR mark is higher than its highest winning mark unless the horse is an improving progressive sort. But for older horses, this OR mark becomes more important and can be more relied upon.

Field Size

Some horses will not race unless they are covered in the pack, other horses need room otherwise they get into trouble during the race. The trick is to identify these type of horses. You will start to spot where some horses only win in races with less than 8 runners, but never figure in races with more than 12. You can safely assume that he needs the perfect ride in a big runner race but more than likely will not get that (This is when you can factor in the Jockeys ability to see if its OK to rule out this horse or not) The field size matters more in National Hunt, as some horses prefer seeing the jumps early/later and as they are pack animals prefer chasing a leader than actually leading

Seasonal

A lot of horses prefer to run in certain times of the year. This could be down to how a trainer prepares the horse over the course of the season and aims it to be at full fitness come March time for example, but other times horses just perform better in certain months. Again by looking at past patterns you will begin to spot these trends.

Trainer Statistics

8 years ago it was a very profitable trend to follow certain trainers at certain race tracks for certain race types. This edge has slowly eroded since the markets have caught on, however it still needs to be factored in when trying to finalise your short list.

Trainer – Jockey combinations

If you try and follow this blindly by backing winning Trainer-Jockey Combos, you will most likely end up with a loss. However it is a good tool to have when you are trying to reduce the shortlist as some stats are just too good to ignore.

Jockey Booking

This is actually a powerful indicator. However this again doesn’t mean much if the horse doesn’t first qualify for the 5 essential criteria above. Also if you only ever back horses with the top jockeys on board you are forgoing on EV as, the odds will drop on a horse with the likes of Ruby Walsh or Tony McCoy on board, but odds will still remain good on a horse if for example the jockey booking was Graham Lee, who is a very underrated performer. Look back over past races and see how the horse has performed under their guidance before. You will start to see profitable trends and indicators.

Gambling Stables

There are a few ways to do this. One is manually record stables where horses have been heavily backed and won. Another way is to look at a horses previous wins and see what the average odds were. The lower the winning odds, the bigger chance that the stable money only goes down when the horse has a good chance of winning (Kevin Ryan is an example of a gambling stable). The higher the odds, means the horse has won races that they weren’t fully expecting to win and therefore less likely a gambling stable (Veneita Williams comes to mind here for being an honest stable).

Post Race Comments

This is often overlooked. If you see what trainers, jockeys and owners have said to the press after a horse has won (See the racing post website for all the comments), you can pick up some useful information which can help you lean one way or the other on a selection.

Pace of the race.

To understand the pace of the race you first need to figure out what is each horse’s preferred running style. They can be broken down into front runners, prominent runners, Hold up horses. Here’s is a fantastic article which details the breakdown of winning % of different horses running styles compared to the actual number of race entries of horses with different running styles.

It shows that you should really be concentrating on front running and prominent horses as it accounts for 65% of winners compared to being only 50% of entries in races. Front runners in particular account for 20% of winners even though they only supply 11% of runners in a race.

You can use this to your advantage once you get to know all of the different course types. By backing a front running horse that satisfies the 5 essential criteria on a race course which has a sharp track with a short run in, you have added a few % EV points to your selection.

Another factor here is analysing the previous 3 races the horse has ran in and check out the in running comments. Especially look at the horses who came placed or came outside the top 4 but were close near the end. Keep and eye out for comments like “finished strongly”, “kept on well”, “stayed on well”, “kept on final furlong”and for other tidbits like “hampered” but then “finished strongly”. These can point towards a horse who is on the upward curve and given the perfect conditions in the next race will have a very good chance of winning.

Another thing to factor in is if a race does not have any natural front runners, then the race will not be run at a true pace, therefore could throw up some very unusual results. It may mean that the horse who has the best speed on a flat track will win when it drives all out in the last furlong.

When the pace of the race is guaranteed, the classier horse which satisfies the essential criteria will more often than not win the race.

4. Resources

For 6 years, before getting lured into the world of Online Poker, I punted successfully on horse racing and I used the following resources

Ratings from ukhorseracing.co.uk.

The ratings are based upon advanced pure mathematics but are presented in a an easy to read pdf. The main feature in my view that sets this service apart from a lot of pretenders is the ‘Class’ filter they derive using their mathematical approach. Fantastically accurate for Non Handicap graded races in both National Hunt and Flat racing in the both UK and Irish racing. They also have a great forum where you can exchange ideas with the other members and have recently introduced a Racing Bot where you plug in all your profitable racing systems and sit back and watch.

Stats and ratings from ukracestats.com

I only found this website 4 years into my sports betting career, and it was free for nearly 2 years after that. It is without doubt the biggest time saving tool when it comes to analysing a race using all the criteria and filters I have mentioned above in the article. The only negative is that they only cover UK horse racing.

Racing Post Website- Last year they introduced a subscription service and I suppose it was about time considering all the information that it provides. It is essential for anyone serious about racing. I used it to confirm my findings from the ratings and stats mentioned above.

At The Races Website – Good for watching previous races and offers different race analysis from the Racing Post. As far as I know this is still free.

I hope that after reading the above that you will now not just throw money blindly at the favourite when you have a punt on the horses. Put a bit of time and effort into the selection process and give yourself a +EV chance of winning.

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